Senior Content Writer (Product-Driven Content)
About The Position
Guesty is the all-in-one platform for hospitality businesses to automate and optimize every aspect of their operations. With purpose-built technology, industry-wide expertise, and an R&D team of 200+ engineers, Guesty ensures that hospitality businesses can streamline and achieve growth, while delivering the best value to guests. With a complete suite of features and 150+ industry partners, including major booking OTAs like Airbnb, Vrbo, Booking.com, Tripadvisor, Expedia, Hopper, Google Travel, and many more, Guesty is transforming the hospitality industry with innovative solutions.
Today, Guesty has 15 offices and 700+ team members across the globe.
We're looking for a highly experienced B2B content professional to join our team in Tel Aviv and lead our product-driven content efforts. In this role, you'll work closely with our Product Marketing Managers to develop messaging and tell the story of our platform and features in a strategic, business-focused way. You'll shape and promote Guesty's story through engaging, compelling content optimized for various channels.
We're seeking a deep and creative thinker who can transform complex ideas into clear, powerful language. The ideal candidate must demonstrate strong business acumen, understand user experience, and use content to drive business goals. If you love writing and solving problems, you're exactly who we're looking for.
*Please note that this is a maternity leave replacement for 12 months*
Responsibilities
- Research, develop, and produce original content that supports key business KPIs
- Create product messaging, one-pagers, user journey copy, case studies, website content, white papers, ebooks, newsletters, playbooks, and event materials
- Collaborate with cross-functional teams to maintain a consistent voice across all marketing assets, tailored to specific channels and audiences
- Support the entire marketing funnel, including Account-Based Marketing (ABM), while working closely with PMM teams on sales enablement and customer lifecycle materials
- Partner with Guesty's design team to develop compelling visuals
Requirements
- Native English speaker with proven written and verbal communication skills
- Minimum 4 years of experience in a content-related position, preferably at a B2B tech company. PMM experience a BIG plus.
- Degree in a relevant field (Communication, Business Administration, etc.)
- Strong methodical approach to planning and executing content projects
- Team player with an optimistic attitude, fast learning ability, and natural curiosity
- Passion for design, infographics, storytelling, and social media expertise
- Ability to work independently and thrive in a fast-paced, dynamic environment
Please include writing samples with your application.
Guesty is proud to be an Equal Opportunity Employer. We provide equal employment opportunities to all employees and applicants regardless of any characteristic protected by law.